Tupelo Data Room
IT & Software Services, Other Online & Technology
Active

SEO PPC agency [home services] - $300K+ SDE- priced to sell

Atlanta, Dekalb County, Georgia 30338-7382, United States
listing image
Asking Price$850k
Revenue-
EBITDA$310k
Cash Flow$310k
Description
*** Ideal Buyers *** * An existing agency owner who wishes to add over 20 high paying clients ($2,500 and higher per month) on autobill * An existing business (consulting firm, equipment manufacturer, software firm and similar) that wants to add a broad set of digital marketing capabilities (including paid ads, SEO and website development) * A stock or real estate investor who wishes a part-time business that provides a much higher return on their capital than the returns provided by the S&P 500 or real estate. * An owner of 1 or more businesses that wishes to add SEO and PPC capabilities to grow their existing businesses. *** Overview Of Opportunity *** This is a great opportunity to acquire a 4 year old growing highly profitable digital marketing business that can be run part-time: the business offers digital marketing services close to 20 clients with a high concentration in the home services industry. Approximately 70% of sales is from SEO services and 30% from paid ads management. The current owner works 10 hours a week doing sales calls and setting long term goals. There’s a full team to support customer acquisition, onboarding, delivery and customer service/account management. *** Why Are They Selling? *** The owner has a new venture they want to focus on. *** Offers & Pricing *** On average, a client pays $2,500 a month with a 12-month contract. *** Post Sale Support *** The owners are willing to provide post-sale support for up to 90 days after the sale with up to 80 hours of support. It is expected the hours will be front loaded as the new owner gets up to speed on the sales, operations, SOPs, team members and the tech stack. *** Organization *** The org chart is as follows: A. Founder (US) B. 6 SEO team members (Peru) C. 1 customer success / Google ads manager D. 2 web developers (Eastern Europe) E. IT specialist (Denmark) *** Client Acquisition *** The 3 main client acquisition methods are: A. Referrals B. Networking events C. Facebook organic *** Financials *** 2025 (till July 2025) -- Sales = $353,152 -- SDE = $267,533 2024 -- Sales = $434,607 -- SDE = $299,342 2023 -- Sales = $410,850 -- SDE = $323,054 *** Client metrics *** Current number of active clients: 24 Client/campaign retention rate is 12+ months *** Growth Opportunities *** A. Invest in paid ads to increase more client acquisition B. Appear on podcast shows C. Speak at industry events D. Target higher-end [midmarket] clients, which then allows highly monthly retainers (usually 25% minimum) and longer retention Assets included in the sale -- Current staff (see the org chart above) -- Websites and brands -- Standard operating procedures (SOPs) for --- Local SEO --- Ads management --- Onboarding new clients --- Hiring and onboarding new team members --- Advertising and marketing library --- Tech support on all our software, CRMs, tools and more --- Client support, coaching, retention (i.e: how to run client calls, onboarding processes, what to coach on in different situations, and much more)
Business is
Relocatable
Reason Selling
Wants to launch a new venture [non competitive field]
Support & Training
90 days of post purchase support
Growth Opportunities
A. Invest in paid ads to increase more client acquisition B. Appear on podcast shows C. Speak at industry events D. Target higher-end [midmarket] clients, which then allows highly monthly retainers (usually 25% minimum) and longer retention
Financing Options
Up to 15% seller financing
Asking Price$850k