Separate durable revenue from declining revenue
Subscriptions, recurring ad contracts, legal-notice income, and retained production clients behave nothing like one-off projects or shrinking circulation. Get the trend by line, not the total.
Similar businesses sell at 1.4x to 10.1x SDE. Compare live listings and connect with sellers.
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An established full-service agency serving manufacturers and other business-to-business clients is available for acquisition. The firm combines research, branding, content, digital marketing, and public relations with an experienced team and long-standing client relationships.
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This opportunity represents the acquisition of a well-established marketing and communications, commercial printing, and direct mail services company located in the southwest Minneapolis–St. Paul metropolitan area. The company provides end-to-end marketing solutions including campaign strategy, creative design, print production, and mailing services. Clients rely on the company as a single-source provider for marketing execution, allowing them to streamline vendors and produce consistent marketing campaigns. The business has developed strong relationships with small to mid-sized businesses and organizations throughout the region.
National transaction benchmarks for communication and media business businesses.
Under $500K
$500K to $2M
Over $2M
A variety of factors can cause businesses to trade outside this range, including earnings quality, operational transferability, key-person risk, growth trajectory, and geography, so a listing priced above or below the typical multiple usually reflects real differences in the underlying business.
Cofounder & CEO
Key diligence, valuation, financing, and transition considerations for buyers evaluating communication and media business acquisitions.
Subscriptions, recurring ad contracts, legal-notice income, and retained production clients behave nothing like one-off projects or shrinking circulation. Get the trend by line, not the total.
Rights to the masthead, archives, footage, and recurring formats are the real assets; verify ownership and that licenses and talent releases transfer.
A handful of advertisers or one anchor client can carry and sink the business. Understand what happens if the largest leave.
Web traffic, email lists, and digital revenue show whether there's a future beyond the legacy format; an owned audience beats print circulation alone.
Editors, producers, and salespeople often carry the advertisers and audience. Know who holds those relationships and retention after close.
Presses, studios, leases, and freelance or union commitments lock in cost. Understand what you can flex.
Answers to common buyer questions for this market.