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Established in 2001, this Northern Utah-based Managed Service Provider (MSP) offers comprehensive, outsourced IT support to small and mid-sized businesses. With nearly 25 years of operational history, the firm has built a stable foundation centered on high-margin recurring revenue, which accounts for approximately 95% of its monthly income. The service suite includes unlimited remote technical support, 24/7 equipment monitoring, cloud file services, and email hosting. By utilizing automated management systems and standardized procedures, the company maintains a lean operational structure and a 60% profit margin while ensuring rapid response times and high client retention within its secure ecosystem.
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Originally started as a custom PC retail sales company, this company has now built a strong reputation in the B2B computer sales and IT services industry, providing desktops, laptops, servers, networking, VOIP, security and cloud solutions to corporate clients across the nation. With a physical location based in SLC, one full-time employee and upwards of eight part-time technicians, the company is able to build custom computers and ship orders very rapidly. The office location has a showroom that many customers shop at, but the majority of sales are done online through relationships with dedicated clients. Clients typically use their computers for five years and then come back for a new batch of computers to replace their current inventory. The owner currently spends about 10 hours a week at the store helping with sales and order fulfillment.
National transaction benchmarks for online and technology business businesses.
Under $500K
$500K to $2M
Over $2M
A variety of factors can cause businesses to trade outside this range, including earnings quality, operational transferability, key-person risk, growth trajectory, and geography, so a listing priced above or below the typical multiple usually reflects real differences in the underlying business.
Cofounder & CEO
Key diligence, valuation, financing, and transition considerations for buyers evaluating online and technology business acquisitions.
Do not rely on a profit-and-loss screenshot. Get read access to the payment processor, the ad accounts, the bank, and analytics, and reconcile reported revenue against processor payouts for at least the trailing twelve months.
Most online businesses depend on one channel: search, paid social, a marketplace, or an app store. Ask what share of revenue rides on it and what a ranking or policy change would do.
For subscription and SaaS models, gross and net revenue retention matter more than the top line. Growth on new customers while existing ones churn is worth far less than the headline.
A handful of accounts or a single manufacturer can carry the whole business. Quantify what happens if the largest customer or supplier walks.
Identify who owns the code, the domains, the ad pixels, and the key integrations. Founder-built systems with no documentation are a transition risk you price in, not ignore.
Many small online businesses are one person doing content, fulfillment, and support. Get specific about what the seller does each week and what it would cost to replace them.
Answers to common buyer questions for this market.
